Tuesday, February 24, 2015

Real-time marketing at the Oscars: Winners and losers

Real-time marketing at the Oscars: Winners and losers

While the term “Super Bowl for Women” may be as reductive as it gets, the Oscars still provide one of the biggest event-based brand opportunities for marketers looking to reach one of the almost 45 million viewers that tune in to see Hollywood’s best ham it up on movie’s biggest night. Read the full article hit this link ... Real-time marketing at the Oscars: Winners and losers

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